Household essentials, on autopilot.
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FAQ

Things people ask before signing up.

Straight answers on charges, the founding rate, cancellation, and how the college rate works.

Quick questions

Things people ask before signing up.

When am I charged?
When you sign up. Your first founding box is charged at your tier’s all-in monthly rate (tax and processing included), and your founding rate then stays locked for as long as your subscription is active. After signup you answer a short household setup so we can tailor your box. You can skip, pause, or cancel anytime from your account.
Is the founding-member rate really locked forever?
Yes — your founding rate stays locked for as long as your subscription stays active. If you pause or cancel and resubscribe later, you'll move to whatever the current rate is at that time. We treat the founding rate as a promise to the customers who showed up first.
What's actually in the box?
Four categories of household essentials at launch — Kitchen · Bath · Cleaning · Paper. Real brands you'd actually buy, sized to your household tier:

Kitchen: paper towels · dish soap · sponges · scrub pads · trash bags · cleaning wipes
Bath: toilet paper · bar soap · body wash · toothpaste · floss · mouthwash
Cleaning: all-purpose cleaner · glass cleaner · dishwasher detergent · laundry detergent · fabric softener · stain remover · bleach · disinfecting wipes · rubber gloves · scrub brushes · mop refills · vacuum bags
Paper: facial tissue · napkins · paper plates · paper cups

The Day 15 survey (one question, takes 10 seconds) is how we adjust your next box. We're starting focused so we get the rhythm right — additional categories announced as we scale.
Do you deliver groceries, baby, or pet supplies?
No. Plenu is a household-essentials utility — non-perishable consumables your home runs through every month in our four core categories. We don't do groceries, fresh, frozen, pharmacy, pet supplies, baby products, beverages, or office supplies. Our scope is intentional: we replace the boring half of running a home, not the whole pantry. We may expand to additional categories as we scale.
What if I want to cancel?
Reply to any Plenu email. Cancellation processes inside 24 hours. No phone tree, no retention dance. No fee.
What if I want to skip a delivery?
Tap once in the app. We skip that delivery and you're not charged for it. Subscription continues normally next cycle.
What happens when 300 households sign up?
When we hit 300 Founding Members — or December 31, 2026, whichever comes first — Founding Member pricing closes. New signups after that move to standard pricing. The 300 already enrolled keep their founding rate for as long as their subscription stays active. Pause or cancel and resubscribe later, you move to the current rate at that time. Founding Member status — first access to next-cohort openings, first to know when we expand — stays with you as long as you stay subscribed.
How does the college program work?
Verified students at Tennessee colleges get the college rate: Solo $24, Plus $37, Family $54, XL $72 monthly. Sign up with your .edu email at signup — we verify your enrollment. Once a year, we ask you to re-verify. If you re-verify your student status, your college rate continues for another year. If you don't re-verify (e.g., you graduate), your subscription rolls to standard pricing at your tier. See the college page for full details.
Why Nashville first?
We're based in Tennessee. Starting with a small Nashville cohort lets us run delivery and the rhythm-adjustment system tight before expanding. Outside our Greater Nashville & Middle Tennessee service area, a waitlist opens after launch.
When does the first box ship?
August 2026 — Greater Nashville & Middle Tennessee only at launch. Expanding markets to come.
Why "Plenu"?
Say it "PLEE-noo." It's a coined word — not in any dictionary. We made it ours so it can mean exactly one thing: the brand that handles the boring half of running a home, every month, without you noticing.
Have an idea, want to work with us, or a press inquiry?

Still deciding?

Get on the founding list — your founding rate locks for as long as you’re subscribed. Skip, pause, or cancel anytime.

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